Impact
Hyper-Collaborative Cultures
Culture moves fast. Faster than ever. And the stories that matter — the ones that resonate — won’t come from ads.
They’ll come from brands, creators, communities collaborating to make something true. Something authentic. Something of real impact.
Meet the Speakers
The Voices Shaping the Age of Collaboration
Rudy Villar
Head of Marketing
Philippine Football Federation
A seasoned marketing and communications leader with more than 25 years of experience across agencies, brands, and media, Rudy has held senior leadership roles at Havas Sports & Entertainment, McCann Philippines, the SM Group, KidZania Manila, and now the Philippine Football Federation. He is also active in industry organizations having been elected as multi-year trustee of PANA, ASC, and DMAP.
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Impact
Rudy Villar
Head of Marketing
Philippine Football Federation
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